Ukupakishwa kwemveliso, ukuzinza kuthetha ukuba iinkampani zidibanisa iinjongo zozinzo kunye nokuqwalaselwa kweshishini kunye nezicwangciso zokuphunyezwa ukujongana nemiba yentlalo kunye nemiba yokusingqongileyo ehambelana nokupakishwa kwemveliso.Yintoni izicwangciso ze-ESG
Okusingqongileyo, uMbutho kunye noLawulo, oluhlala lubizwa ngokuba yizicwangciso ze-ESG, ezibandakanyiweyo njengeyona nto ibalulekileyo yokukhula kweenkampani ezininzi, njengoko abathengi kunye nabatyali-mali beba ne-eco-conscious.
Ngokusekwe kutshintsho lwehlabathi, ukwanda kwemfuno yezenzo ezinobuhlobo kokusingqongileyo, imfuno ekhula ngokukhawuleza yokupakishwa okuzinzileyo kwiinkampani ze-e-commerce, kunye nesidingo sokuba iinkampani zifezekise imeko yokuphumelela ngokwenzuzo yezoqoqosho kunye neenjongo zozinzo, ikhuselekile. ukutsho ukuba uphuhliso lwezixhobo zokupakisha ezihambelana nokusingqongileyo, ezinokuphinda zisetyenziswe kunye nezizinzileyo ziya kuba yinto ephambili kwishishini lokupakisha kungekudala.Uyilo olukhulu vs ukuzinza
Siyalibala ukuba uyilo olukhulu lubalulekile, kungekuphela kwindlela esibumba ngayo iplanethi yethu kodwa ekumiseleni impembelelo yethu kuyo. Nangona kunjalo, ukubethelela ukuzinza ngokupheleleyo 'kuyilo olulungileyo' akulunganga. Ngokwesiko, iinkcazo zabaxumi zijolise kwiimfuno zabathengi okanye iinkcukacha zobugcisa. Uzinzo lusavakala ngathi 'yinto entle ukuba-nayo'. Izinto ziqala ukutshintsha kodwa kusekude kuhanjwe. Okwangoku, ukuzinza kuya kuba yinxalenye yezigqibo zokuthenga zabathengi. Ngubani onokukwazi ukubeka esichengeni sokushiyeka?
Umyili unoxanduva lokutshintsha
Indlela yokuziphatha yabathengi iyatshintsha kakhulu, ifuna isimo sengqondo sokukhathalela indalo kwiimpawu. Njengabaqulunqi bokupakisha, sinoxanduva kwiplanethi kunye nabathengi bethu - ukubanceda benze ukhetho oluzinzileyo lokugcina abathengi babo bethembekile. Yintoni eyenza iqhekeza lokupakisha libe 'lungile' litshintshile. Ngaba kusabalulekile ukubuza: ngaba isebenza ngokusebenzayo? Ngaba idibanisa ngokweemvakalelo kunye nomthengi? Kodwa ngokuqinisekileyo ngumsebenzi wethu ukongeza kuluhlu: "ngaba luzinzile njengoko lunokuba njalo?".Sebenza ngokuZinzo
Ukuchaza uPhillippe ngenye indlela, "abayili kufuneka babe ziiarhente ezilungileyo". Ngokwendalo yayo, uyilo kunye noyilo lokucinga lumalunga nokusombulula iingxaki ngokuyilayo, uphuculo, kunye nokwenza izinto zibengcono. Uzinzo kufuneka ibe linyathelo elikhokelwa yi-brand. Kufuneka iqale ngokufutshane kwaye ibe sembindini wayo yonke into esiyenzayo, hayi ukucinga emva kwexesha okanye ukupakisha yedwa. Ngoyilo kunye nokuyila kukho ithuba elimangalisayo lokutshintshela kwiziphakamiso ezizinzileyo, ukusinceda sonke siphile ubomi obuzinzileyo.
Sikunye kwiKamva
‘Uyilo olulungileyo’ aluthethi ngokuyimfuneko ukuba lugcineke, kodwa izinto eziyilwe ngokuzinzileyo zilungile ngokucacileyo. Uyilo aluxanduva lokuzinza, kodwa lunokuphendula kwimiba yozinzo kunye neenkcazo ezinobuqili ezifuna iindlela ezihlakaniphile. Uzinzo, ngelixa isihloko sishushu, sifuna ixesha lokubunjwa kunye nokuhlanganiswa kwiinkampani. Oku kuya kuchaza iibrendi zabaceli mngeni bexesha elizayo - abo bazalwa benoyilo oluzinzileyo lokucinga kumbindi wabo.
TianXiang Packaging x Uzinzo
Ngamanye amaxesha izinto ezivakala zingalunganga ekuqaleni zinyanisekile kumfanekiso omkhulu.
Thatha ukupakishwa kwemveliso. Isenokungavakali njengesixhobo sokulwa nokutshintsha kwemozulu okanye ukukhusela izinto eziphilayo ezahlukeneyo. Kodwa ukuze sifezekise nokuba sesinye kunyanzelekile ukuba sicuthe inkunkuma: 3.2 yeebhiliyoni zeetoni zayo, ibalelwa kwi-14% -16% yokukhutshwa kweGHG ye-anthropogenic.
Kwaye ayikokususa nje ukumosha amanzi, ubutyebi namandla. Imfuno yethu yomhlaba wokufama ibeka uxinzelelo kwindawo yokuhlala yendalo kunye neentlobo ngeentlobo zezinto eziphilayo. Zisixhenxe nje iimveliso zezolimo ezibalele i-26% yelahleko yemithi yehlabathi phakathi kuka-2001 no-2015, ummandla womhlaba ophindwe kabini kubukhulu beJamani.”
Siyi-TianXiang Packaging kwaye sikholelwa ukuba ukupakisha kunokukhusela imveliso, abantu kunye neplanethi.
